Privacy Policy

Last Updated: December 26, 2024

Introduction

At Trueretail, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you use our moving and transport services.

Information We Collect

We collect information necessary to provide our moving and transport services effectively. This includes your name, contact details, pickup and delivery addresses, and details about the items you wish to transport. We may also collect payment information to process transactions for our services.

How We Use Your Information

Your information is used to coordinate and execute your move, communicate with you about scheduling and logistics, process payments, and improve our services. We use your contact information to send updates about your booking and to respond to your inquiries.

Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds: (1) Contractual necessity - to fulfill our moving service contract with you; (2) Legitimate interests - to improve our services and communicate with you; (3) Legal obligation - to comply with applicable laws and regulations; (4) Consent - where you have provided explicit consent for specific processing activities. You have the right to withdraw consent at any time where processing is based on consent.

Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our team members are trained in data protection practices and are bound by confidentiality obligations.

Data Transfer and Disclosure

We do not sell your personal information to third parties. We may share your data with service providers who assist us in delivering our moving services, such as insurance providers or payment processors. These parties are contractually obligated to keep your information confidential and use it only for the purposes we specify. We may also disclose your information if required by law or to protect our rights and the safety of our customers.

International Data Transfer

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA) when we use third-party services. When such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission, to protect your data in accordance with GDPR requirements.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Generally, we retain booking and transaction records for a period of seven years to comply with legal and accounting requirements. After this period, your data will be securely deleted or anonymized.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete such information promptly. If you believe we have collected information from a child, please contact us immediately.

Third-Party Services

Our website uses third-party services that may collect and process your data:

  • Google Analytics: Tracks website usage and visitor behavior to help us improve our services. Data is collected anonymously and aggregated.
  • Google Ads Conversion Tracking: Measures the effectiveness of our advertising campaigns by tracking conversions and user interactions.
  • Google Ads Remarketing: Allows us to show relevant advertisements to visitors who have previously visited our website.
  • Google Maps API: Provides location services and mapping functionality. Google may collect location data when you interact with maps on our site.

These services have their own privacy policies. We encourage you to review Google's Privacy Policy to understand how they handle your data. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Your Rights

You have the right to access, correct, or delete your personal information. You may also object to certain processing of your data or request that we restrict how we use your information. To exercise these rights, please contact us using the information provided on our contact page.

Cookies

Our website uses cookies to enhance your browsing experience and remember your preferences. You can control cookie settings through your browser preferences. For more information, please see our Cookies Policy.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will notify you of any significant changes by posting the new policy on this page with an updated revision date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us at connect@trueretail.world or call us at +44 28 9568 0363.